Rediscover your natural curls, defined with the help of our Jamaican Black Castor Oil Curl Activator.
With our lightweight, easy-to-use activator, you can enjoy defined, strong, and bouncy curls every day. It helps reduce frizz, giving your curls a soft and natural shape. Apply this silky cream to damp or dry hair for curls that look healthy, hydrated, and strong. Jamaican Black Castor Oil, along with our Community Fair Trade shea butter, keeps curly and coily hair nourished and moisturized. We have also included vegan keratin protein to strengthen and restore* curly and coily hair.
Created in collaboration with our co-creators, a group of people with various curl patterns from all over the world, including Brazil, Indonesia, South Africa, the UK, and the USA. Because only when you have curly and afro hair can you understand!
Our curl activator comes in a tube made from 30% recycled plastic. Recycle the tube and cap to show the planet some love. **
*Achieved through the use of the full routine with cleansing conditioner, hair mask, leave-in conditioner, and curl activator. Visibly repairs hair. **Where local facilities allow.
After the first use:
77% reported that the appearance of frizz is reduced
74% said their hair looked bouncier
72% felt their hair was smoother
70% said their hair looked shinier
Tested on 100 respondents with curly and afro hair types between 3A and 4C
• Curl activator
• For all curly and coily hair types
• Defines curly and afro hair
• With 94% ingredients of natural origin
• Certified by The Vegan Society
